Albert Zeeman MM

Author
Den Bosch, The Netherlands

Innovation and marketing specialist Albert Zeeman worked on the successful introduction of prepaid mobile calling for Libertel and brought the first accessories for the iPad in the official Apple Stores.

Albert helps organizations and small businesses with the (re)discovery of their added value and then translates that into new success. The hype from 2015, the Oxboard that all film stars, YouTube heroes and DJ’s had to have, began with a thought through campaign that was based on the method of Marketing Plan Today by Albert Zeeman.


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Robb Selander

Co-author
Las Vegas, USA

The book 'Marketingplan Today' is adapted to the USA market by co-author Robb Selander. Robb not only translated the manuscript, he also adopted several examples to the USA market. Learn the relevance of the model by typical USA examples like Carlo's Bakery and other American icons.

Small business specialist and serial entrepreneur, Robb has worked with companies ranging from multinational organizations to one person companies in countries including the Netherlands, United States, China, Singapore, India and Tanzania. Robb has extensive experience working with startups and currently works for an SBA funded non-profit helping small businesses in the area of business plans, financial projections and, of course, marketing plans.

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